Raglan Childcare Brand Development Category Brand Development/Marketing/Web Design Client Hitched In Raglan Challenge Raglan Childcare, had...
Category Brand Development/Marketing/Web Design
Client Hitched In Raglan
Raglan Childcare, had a dated identity, but a very established and successful business. The challenge was to update their identity, without loosing the trust of their families that they cared for, whilst attracting new customers.
After long discussions with the owner of the Raglan Childcare, Max King, the parents and children, we soon established the image and ethos that the childcare wanted to portray. Which was one of laughter, learning and most importantly a welcoming feeling of ‘family’. With this in mind, the process was a lot of fun, with plenty of creativity and child like imagination.
Resulting in a vibrant, bright and lively brand, appealing to the target audience. Whilst also being easy to implement for the staff and owners of the childcare. A suite of brand collateral was created for print/signage and digital purposes
Working with Shari was a delight. I was very impressed with her experience, skill and patience as she guided me through the series of decisions. She asked just the right questions, listened carefully to my answers, and offered just the right ideas. I love the end product, enjoyed the process, and got excellent value for money. Highly recommended.
Max King, Raglan Childcare.